Petra Industries, the nation’s leading wholesale distributor of consumer electronic, custom installation products, mobile audio/video accessories and appliance connection supplies announces the appointment of Robert Hoffman as its new Regional Sales Manager – East Coast.
Petra will utilize Hoffman’s ten years of online retail and fulfillment experience and extensive knowledge of sales and marketing strategies to grow its distribution business reach in the northeast and southeastern regions of the U.S. Hoffman will be responsible for managing Petra’s northeast and southeast sales teams, increasing sales and revenues, developing and closing new business, being the day-to-day field contact and promoting Petra as the distributor of choice for the region.
“Robert's extensive e-commerce distribution and sales experience and his track record of consistently increasing sales from year to year will be invaluable as we continue to grow our business,” said John Grothe, Vice President E-Commerce and Special Markets at Petra Industries. The strong relationships Robert has built throughout the industry will make him a valuable asset to the Petra team. We’re excited to have him on-board.”
Hoffman previously served as the Director of Sales for Fillpoint, LLC overseeing major e-commerce accounts from RadioShack.com to Walmart.com. Prior to that role, he gained experience as the Sales Manager,E-Commerce and Fulfillment for Microware Distributing.
About Petra
Petra is the nation’s leading wholesale distributor of consumer electronics, custom installation products, mobile audio/video accessories and appliance connection supplies. Headquartered in the Oklahoma City metropolitan area for more than 27 years, Petra carries more than 20,000 products from more than 500 manufacturers. Petra's mission is to provide the highest level of service, integrity and product value to ensure customer satisfaction. Petra's full-color catalog is mailed twice annually to more than 90,000 retailers, e-tailers, custom installers and integrators nationwide. Additionally, Petra offers same-day shipping for orders placed before 6:00 p.m. CDT, a lowest-price guarantee to beat any competitive distributor's price on an identical item, expert sales support, a no minimum order policy and 24-hourordering from its website or from the mobile website using a system supported smart phone or Internet-enabled mobile device. Petra is a member of CEA, CEDIA, PARA and CTIA. For more information on Petra, visit www.petra.com or call 1-800-443-6975.
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